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Photo courtesy of World Bread Awards USA

The American Bakers Association (ABA) in partnership with the Tiptree World Bread Award Heroes, will celebrate the bread community. The 2020 awards will recognise the people behind the baked goods: the industry’s bakers, millers, farmers and others who go beyond and beyond their community to help.

“Bakery has a rich history in America, as both a staple in the American diet and as a multi-billion dollar industry,” said Katie Juhl, Marketing and Communications Director at ABA. “We are excited to recognize and celebrate the generosity of those in the baking community who have stepped up during these challenging times.”

Submit the storey about the impact of a Bread Hero in their community. What makes them special in your eyes, how do they concern others’ welfare?

The title of “Tiptree World Bread Awards Hero USA” supported by the American Bakers Association 2020 will feature regional Bread Hero USA winners and one overall winner. All winners will be announced on Thursday, 19 November 2020, during an Online Awards Evening.

Watch an interview with Caroline Kenyon, Director of Tiptree’s World Bread Awards, and Robb MacKie, President and CEO of the USBA about the meaning of the Bread Heroes 2020 campaign.

Submit a nomination here. Submissions close Sunday, October 8, 2020. 

Watch an interview with Tiptree World Bread Awards Director, Caroline Kenyon and Robb MacKie, President and CEO of the American Bakers Association about what the Bread Heroes 2020 campaign means to him. 

-American Bakers Association- 

The American Bakers Association (ABA) is the voice of the wholesale baking industry based in Washington, D.C. Since 1897, ABA has been working to increase protection from expensive government overreach, building the talent pool of skilled workers with specialised training programmes, and forging industry alignment by creating a more receptive environment to grow the baking sector. ABA advocates on behalf of more than 1,000 suppliers to the baking company and baking facilities. ABA members produce bread, rolls, cookies, crackers, bagels, sweet goods, tortillas, and many other healthy, nutritious, baked products that feed the families of the USA. The baking industry annually generates over $153 billion in economic activity and employs more than 799,500 highly qualified people.


Tiptree is the lead sponsor of the World Bread Award Heroes USA. The first Tiptree preserves were made in 1885 and Tiptree jams and preserves are now sold worldwide, many of them made from still grown fruit on their farms in Essex UK.

Follow the World Bread Awards USA on Twitter, Instagram, and Facebook @breadawardsUSA.